Communicating World Heritage: International Conference
7-10 October 2017
Ironbridge Gorge World Heritage Site, UK
Bookings close: 29th September
The Ironbridge International Institute for Cultural Heritage, University of Birmingham and World Heritage UK have joined forces to hold special four-day international meeting at the World Heritage Site of Ironbridge Gorge, near Telford, Shropshire. The first two days will bring together academics from around the world to discuss research and global policy focusing on the communication of World Heritage Values from 7-8 October. This will be followed by the third annual conference of World Heritage UK where practitioners will join to explore the many ways to communicate World Heritage to different audiences on 9-10 October.
There are just a few weeks left to book for the eagerly anticipated Communicating World Heritage Conference, so don’t miss your chance to join a growing community of professionals, academics and practitioners to explore the many ways of communicating World Heritage to a variety of audiences, and discuss the latest research and global policy in relation to key themes such as World Heritage tourism, communities, education and specialist groups.
With conference tickets and local accommodation selling quickly, it’s best to book early. Take a look at the programme on our website to find out more about the speakers and sessions. Of course, within the programme there will be plenty of opportunity to network with colleagues, enjoy informal drinks, conference dinner and walking tours to be announced.
To book your place, please visit www.communicatingworldheritage.wordpress.com. Bookings close on 29thSeptember.
We are delighted to be welcoming such a diverse and exciting group of speakers from organisations such as UNESCO, Historic England and the Heritage Alliance, as well as leading academics from around the world. Their specialist knowledge and expertise will provide a unique cross-disciplinary perspective on the communication of World Heritage, and a range of interesting talking points for colleagues throughout the conference.
Our full programme is available on the conference website, and particular highlights over the four days include:
Michael Di Giovine, Assistant Professor of Anthropology at West Chester University of Pennsylvania. Professor Di Giovani will present “Communicating Sustainability through World Heritage Tourism,” examining the ways in which world heritage practitioners can engage with tourism to communicate sustainability values to a diversity of audiences. (Saturday 7th October).
Dr. Sophia Labadi, Senior Lecturer and co-Director of the Centre for Heritage at the University of Kent (UK). Dr Labadi will present the paper “For Everyone? Communicating World Heritage values and Stake Holders.” This presentation will explore how the World Heritage terminology is difficult to understand, even for specialists, making it even more difficult to communicate to the public. There will be a focus on how communities are increasingly associating World Heritage with exclusions and how these communities have acted upon these exclusionary trends. Finally, Dr Labadi will examine the approaches that aim to bring about solutions to these issues. (Sunday 8th October).
Andrew Stokes, England Director for Visit England will join the join the ‘Heritage Leaders’ session to present the latest information on the value of World Heritage to the tourism market and how this can be communicated. (Monday 9th October).
Mr Bo Jiang, Vice President of ICOMOS-China and Mr Yimeng Zhang, Great Wall Protection Project at the China Academy of Cultural Heritage, will be giving presentations about two icons of World Heritage, the Silk Road and the Great Wall of China. This is a rare opportunity to hear speakers from this country on their specialist subjects and will provide great insight into communicating World Heritage with the wider world. (Tuesday 10th October).